foreclosure property There are
Is Foreclosure Investing for You? Online Catalog | Shopping Cart HOME | Foreclosure Investing | Short Sales | Articles | Financing | Commercial | Mobile Homes | Cash Flow | Legal | News Group CRE Online > Money-Making Ideas > Is Foreclosure Investing for You? Is Foreclosure Investing for You? by Ronald Starr If you are new to real estate investing and considering buying foreclosure properties, you need to be realistic about what you are facing. If you feel more sober about foreclosure investing after reading what I have written below, I will have accomplished my goal. Foreclosure investing is not a good investment approach for beginners. I recommend that you have at least a couple of years' experience with more traditional real estate investing first. The profits from foreclosure investing can be huge. That makes foreclosures attractive. There is an awful lot to know in order to avoid the problems that can occur. If you don't know what you are doing, one disastrous foreclosure investment can wipe out your capital and your enthusiasm for all real estate investing. Three ways to buy a foreclosure property There are three basic approaches to buying properties in foreclosure depending on the stage of the foreclosure process: buying pre-foreclosures, buying at the foreclosure auction, and buying from lender after the foreclosure sale. If you buy from the delinquent property owner before it goes to auction, you have bought a pre-foreclosure deal. Buying at the auction is self-explanatory. If nobody bids, the lender ends up with the property. Buying from the lender after the auction is called buying REOs (real estate owned) or Repos, (repossessions). Sometimes you will see them referred to as "corporation owned" or, my favored term, "lender owned." REOs are the least risky way to buy foreclosures You may have more risk than you would in a regular real estate transaction, but REOs are less risky than in buying at the auction. Since REOs are somewhat similar to a regular sale, they can be pretty safe. You might not get a seller's disclosure. In California, a lender who acquires a property through foreclosure does not have to offer a disclosure to you as a buyer. But, if there are problems after you buy the property, you might be able to sue the lender who sold you the property, or at least threaten to sue them, and they might make things right or pay part of the cost. There's a good chance they will still be around after the sale. The risks of buying pre-foreclosure real estate The next riskiest foreclosure purchase is the pre-foreclosure. If an owner of a pre-foreclosure disappears, you risk not getting anything from him after the sale. A pre-foreclosure seller might be desperate and lie to you about the condition of the property and the neighborhood. There might be liens on the property that the seller "forgot" to mention. The big utility bills become the buyer's responsibility if the pre-foreclosure investor failed to check them out. Ditto for unpaid property taxes. There may be another person on title who did not sign the deed, and so on. In California and, I believe, some other states, there are special laws related to dealing with and buying a property from a homeowner occupant who is in default on a loan. If the contracts and the sale are not done according to the law, the seller has the right to rescind the sale and could, long after the sale, sue to have the sale reversed. There are extreme penalties for violating the law. Remember, "Ignorance of the law is no excuse." You need to know the state law when you do pre-foreclosure investing. Can the seller can legally deed the property to you? What if the seller is already in bankruptcy? The deed is likely not valid unless it has gone through the bankruptcy court. You have to call the local bankruptcy court to check for a possible filing. And, of course, the seller could have filed bankruptcy in another bankruptcy court that you did not call. And, even if the seller does not file bankruptcy until after your purchase, you may have to deed the property back to the seller up to three years after you bought it. If selling the property made the seller destitute, and the seller sold for much below market value--which you hope he did so you could make a good profit--the bankruptcy trustee can require you to deed the property into the bankruptcy estate on the grounds that the sale was a "fraudulent transfer," wherein the seller deprived his creditors of an asset which could help pay the debts. At that point, you become a creditor of the bankruptcy estate. Is this really what you planned when you bought the "great pre-foreclosure deal"? A lot of pre-foreclosure buyers may forego some of the inspections because they are hurrying to buy before the foreclosure auction. Sometimes the buyers will give money to the owner, get a deed, and record the deed themselves in the land records office of the county. The pre-foreclosure buyer has to be very alert to a lot of possibilities and check them out. You must have superior knowledge of real estate investing before you start doing pre-foreclosure investing. But, if you sign a proper sales contract with the owner, get appropriate inspections, go through an escrow with a knowledgeable escrow agent, and look at the property yourself, you probably will not be at great risk. If you use the safeguards above, you are going to have less risk than in most foreclosure auction buys. The risk of buying at the foreclosure auction Buying at the auction is the riskiest foreclosure purchase. At the auction you have no real estate agent to lead you through the process. You have no escrow and no title report let alone title insurance. In most jurisdictions it is an all cash sale. In some states you may have a week to a month to come up with the full purchase price. If you do not raise the money, you lose your deposit. At the auction the people conducting the sale will announce that the successful bidder will receive NO WARRANTY OF ANY KIND. You have no assurance that there are not other liens or loans on the property. You do not have any inspections by contractors, roofers, pest inspectors, building inspections, water well, or septic system experts. You get no disclosure from the seller as to the condition of the building or what is happening in the neighborhood. Usually you cannot see the inside of the building; perhaps not even the back of the outside. You know nothing about the electrical system, the plumbing, the heating, or air conditioning. If you buy an occupied property, you have to do an eviction, which, in some states, can drag out for a while, preventing you from getting into the property quickly to prepare for resale. Sometimes the occupants, if they are former owners, will vandalize the properties before leaving or steal items, such as cabinets, doors, fixtures, lamps, etc. If you are buying to resell the property quickly for a profit, you had better know if your buyer can readily get title insurance when buying your foreclosed-upon property. When you get a very good deal at a foreclosure auction, you may find that the former owner files a lawsuit to attempt to overturn the sale. So be prepared to hire an attorney and fight for your profit. Experience and knowledge build your foundation Now do you begin to understand why I recommend that beginners not start investing in foreclosures? Start with simpler buying approaches and get some experience with properties, laws, ordinances, deeds, and loans, and so on to provide a foundation. Learn to do title searches as fast as the professionals. Get to know intimately the government offices that have property records and tax assessment rolls. Get to know the property values in an area where you invest. Learn about the problems with properties in different neighborhoods, such as bad soil, poor construction in certain subdivisions, problems with septic systems and wells, and soil contamination. When you have learned all that, start studying up on foreclosures. Study the foreclosure laws in your state. Study law books on the priority of liens, bidding at auctions, title insurance, and bankruptcy. When you fully understand foreclosures, start buying them. I am not trying to stop you from investing in foreclosures. They can be profitable for those who can practice it well. But, few beginners can do it well. I'm telling you to be realistic and get the background that will allow you to be successful in foreclosure investing. The field is rife with risk. You can easily lose your whole investment if you make a single mistake. Please believe me, even with all my years of real estate investing experience, it has happened to me. Good Investing, Ron Starr MORE INFORMATION More on this topic... Customers also bought...
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Real Estate CU Home Libraries Home Search | Site Index | FAQ | Help Search Library Catalog: Title (start of title) Journal (start of title) Author (last, first) Keyword (and, or, not, "") Subject Go To CLIO Find Databases: Title Keywords Title (start of title) Keywords Go To Databases Find E-Journals: Title (start of title) Title Keywords Subject Keywords Go To E-Journals Search the Libraries Website: Go To Advanced Website Search Libraries & Collections About the Libraries Libraries Collections Digital Collections Special Collections -- Hours Directions to Columbia Map of Campus Libraries Locations & Contact Info More... Catalogs CLIO (Columbia's Online Catalog) Course Reserves Educat (Teachers College) Pegasus (Law) WorldCat More... E-Resources Citation Finder Databases E-Journals E-Books E-Data E-News E-Images DigitalCommons -- Subject Guides More... Report Problems Request It BorrowDirect Medical Center/Morningside In Process/Ordered Science Fast Track Interlibrary Loan Recommend Titles for Purchase More... Ask Us Contact a Reference Desk Email a Question Frequently Asked Questions Make a Suggestion Online Chat Service (Ask Us Now) Report an E-Resource Problem Schedule a Research Consultation Staff Contacts & Directories More... Using the Libraries My Library Account Borrow & Renew Computing, Laptops, Wireless Course Reserves Info Frequently Asked Questions Hours Library Access & Privileges Printing & Photocopying Workshops & Research Help More... Real Estate In addition to the resources found in the Business and Economics Library, Avery Library has an extensive real estate collection. These resources were selected for their authority, ease of use, and accessibility. If you need more assistance, speak to a reference librarian. See http://www.columbia.edu /cu/lweb/indiv/business/refservices.html for Reference Desk hours or email the reference librarians: business@libraries.cul.columbia.edu Additional resources can be found in CLIO , the library catalog. Contents: Directories Handbooks Periodicals Indexes, Abstracts and Full Text Internet Resources DIRECTORIES Crittenden Directory of Real Estate Financing. HG2040 .C7 (Reference) Alphabetical directory of real estate lenders (banks, REITs, pension funds, etc.) throughout the U.S. Includes type of financing, type of projects, and contact information. Cross-indexed by real estate sector (apartments, offices, industrial, etc.). Crittenden Directory of Real Estate Investors & Buyers HD1361.D57 (Reference) Directory of real estate investors. Manhattan Cooperative and Condominium Directory. AA50 M3 (Avery Reserves) Directory of cooperative and condominium apartment houses in Manhattan. Nelson's Directory of Institutional Real Estate. AA50 N33 (Avery Library Reference) Separate sections cover real estate investment management firms, real estate service firms, pension funds and foundations that invest in real estate, the 2,000 largest corporations with active real estate operations, and real estate investment trusts. Each entry includes an overview of the firm, names of key executives, and contact information. Searchable geographically and by type of service offered. Covers mainly the U.S., with some foreign entries. Back to the table of contents. HANDBOOKS Handbook of Real Estate Terms. HD1390 .D48 (Reference) Brief definitions of 2,700 terms and acronyms. McGraw-Hill Real Estate Handbook. HD1375 .M17 1993 (Reference) Has 31 chapters by various authors on aspects of the real estate business, financing, buying and selling, and taxation. Back to the table of contents. PERIODICALS National Real Estate Investor http://www.columbia.edu/cgi-bin/cul/resolve?clio3327469.001 Also available in print: Slot N-254 (Current Periodicals) Forecast -- Conditions in Leasing, Financing, Construction and Investment Trends: published in February. Real Estate Alert http://www.columbia.edu/cgi-bin/cul/resolve?clio3327945.002 Professional newsletter covering the industry. Real Estate Economics: Journal of the American Real estate and Urban Economics Association http://www.columbia.edu/cgi-bin/cul/resolve?clio3430028.004 Also available in print: Slot R-200 (Current Periodicals) Scholarly journal covering various aspects of real estate markets. Real Estate Finance http://www.columbia.edu/cgi-bin/cul/resolve?clio3430029.001 Also available in print: Slot AB R221 (Avery Library Reserves) "The quarterly review of commercial finance techniques." Published by Institutional Investor, Inc. Real Estate Finance and Investment http://www.columbia.edu/cgi-bin/cul/resolve?clio4814204.002 Also available in print: KF5698.3.Z9 .R42 (Business Reserves) Professional newsletter covering the industry. Real Estate Forum http://www.columbia.edu/cgi-bin/cul/resolve?clio3431203 Also available in print: Slot R-206 (Current Periodicals) Real Estate Issues http://www.columbia.edu/cgi-bin/cul/resolve?clio3430030.001 Also available in print: Slot AB R224 (Avery Library) Real Estate Review Print: Slot R-220 (Current Periodicals) Covers real estate market trends, financing and investment opportunities. Back to the table of contents. DATABASES ABI/Inform on ProQuest Direct . http://www.columbia.edu/cu/lweb/eresources/databases/4371876.html Online database which contains citations and abstracts of over 1700 business and economics journals with over 700 of these available full-text and/or imaged. Delivery options include email, downloading, and printing. Coverage: 1971 to present; Updates: Weekly Bloomberg. Business Electronic Resources (Library Use Only) Bloomberg is rich with information on Real Estate Investment Trusts, Real Estate Financing, and related data. Tye "REL" and hit the GO key for the real estate menu of equity analytics. Coverage: varies; updates: constant. Business Source Premier http://www.columbia.edu/cu/lweb/eresources/databases/4784657.html Covers all disciplines of business, including marketing, management, accounting, finance, international business, econometrics and economics. Contains full text of the Harvard Business Review, California Management Review and other important journals. BSP also includes country reports from EIU and Global Insight as well as company reports from Datamonitor. Factiva http://www.columbia.edu/cu/lweb/eresources/databases/3272677.html Factiva is an excellent resource for finding company and industry information. Factiva contains a database of nearly 8,000 publications, including: academic and trade publications, industry newsletters, international and regional newspapers, business magazines, and business newswires. The two sections of the database that are most commonly used for this assignment are the "Factiva Library" (which allows researchers to search the 8,000 sources) and the "Quick Company Search" (which contains company profiles - information about: finances, competitors, company history, etc.). LexisNexis Academic http://www.columbia.edu/cu/lweb/eresources/databases/2100385.html Comprehensive online database which affords access to hundreds of information sources, including the full text of newspapers, magazines, wire services, newsletters, journals, and broadcast transcripts. Coverage: Varies by source; Updates: Varies by source ULI Development Case Studies http://www.columbia.edu/cu/lweb/eresources/databases/4823442.html Access to more than 300 detailed case studies of completed projects ranging from low-income housing to mixed-use downtown developments to commercial and industrial projects. The case studies provide photographs and site plans, information on costs and rents, innovative features and strategies of the project, and an explanation of the entire development process. It covers projects from 1985 to the present. Thirty new case studies are added every year. Back to the table of contents. All electronic services are restricted to current students, staff, and faculty at Columbia University, Teachers College, and Barnard College with a valid CUNIX ID and logon. © Columbia University Libraries My Library Account | Hours | Contacts | Suggestions Last update: 2005-11-30
Real Estate Agent: It's
Amazon.com: Millionaire Real Estate Agent: It's Not About the Money: Books Your Store Books See All 32 Product Categories Your Account | Cart | Wish List | Help | Advanced Search | Browse Subjects | Bestsellers | The New York Times® Best Sellers | Magazines | Corporate Accounts | Amazon Shorts | Bargain Books | Used Books | Textbooks Search Amazon.com Books Web Search Join Amazon Prime and ship Two-Day for free and Overnight for $3.99. Already a member? Sign in . or Sign in to turn on 1-Click ordering. A9.com users save 1.57% on Amazon. Learn how . More Buying Choices 20 used & new from $9.15 Have one to sell? Share your own customer images Look inside this book Millionaire Real Estate Agent: It's Not About the Money (Paperback) by Gary Keller , Dave Jenks , Jay Papasan (57 customer reviews) List Price: $20.00 Price: $20.00 & eligible for FREE Super Saver Shipping on orders over $25. See details Availability: This title usually ships within 4 to 6 weeks. Please note that special order titles occasionally go out of print, or publishers run out of stock. These hard-to-find titles are not discounted and are subject to an additional charge of $1.99 per book due to the extra cost of ordering them. We will notify you within 2-3 weeks if we have trouble obtaining this title. Ships from and sold by Amazon.com. 20 used & new available from $9.15 Other Editions: List Price: Our Price: Other Offers: Paperback (1) $21.95 $14.93 65 used & new from $11.00 Audio CD $75.00 $75.00 2 used & new from $75.00 Better Together Buy this book with 21 Things I Wish My Broker Had Told Me... byFrank Cook today! Buy Together Today: $37.29 Customers who bought this book also bought 21 Things I Wish My Broker Had Told Me : Practical Advice for New Real Estate Professionals. by Frank Cook The Millionaire Real Estate Investor by Gary Keller How To Become a Power Agent in Real Estate : A Top Industry Trainer Explains How to Double Your Income in 12 Months by Darryl Davis Your First Year in Real Estate: Making the Transition from Total Novice to Successful Professional by Dirk Zeller How to Develop a Six Figure Income in Real Estate: Superstar Selling the Mike Ferry Way by Mike Ferry Explore Similar Items : in Books , in Magazine Subscriptions , and in Tools & Hardware Editorial Reviews Chris Leporni, Realtor Magazine "Keller presents the million-dollar benchmark as a symbol of excellence, rather than a monument to materialism." Mark Victor Hansen, Co-creator #1 New York Times best-selling series Chicken Soup for the Soul(R) and Co-author, The One Minute Millionaire "The Millionaire Real Estate Agent is the step-by-step handbook for seeking excellence in your profession and your life." See all Editorial Reviews Product Details Paperback: 368 pages Publisher: Rellek Publishing Partners (February 15, 2003) Language: English ISBN: 0970294107 Shipping Information: View shipping rates and policies Average Customer Review: based on 57 reviews. ( Write a review. ) Amazon.com Sales Rank: Today: #97,259 in Books Yesterday: #44,792 in Books (Publishers and authors: improve your sales ) In-Print Editions: Paperback (1) | Audio CD | All Editions Look Inside This Book Browse Sample Pages: Table of Contents | Excerpt | Back Cover Customers who viewed this book also viewed Real Estate Agent's Business Planning Guide by Carla Cross Real Estate Rainmaker: Guide to Online Marketing by Dan Gooder Richard Complete Idiot's Guide to Success as a Real Estate Agent (The Complete Idiot's Guide) by Marilyn Sullivan Mastering the Art of Selling Real Estate by Tom Hopkins Your Successful Real Estate Career by Kenneth W. Edwards Explore Similar Items : in Books , in Magazine Subscriptions , and in Apparel Spotlight Reviews Write an online review and share your thoughts with other customers. 183 of 190 people found the following review helpful: Made My First Year In Real Estate a Huge Success! , July 15, 2004 Reviewer: Cheryl Sellers Johnson "www.SellersTeam.com" (Rockville, MD United States) - See all my reviews I found this book on Amazon when I was just starting out in Real Estate. I read many of the how-to books because I wanted and needed to hit the ground running in my new career. This book, by far, was the most information-packed and practical guide to starting a real estate business. (By the way, another excellent book is "How to Become a Power Agent in Real Estate" by Darryl Davis). I am an attorney and before starting my real estate career, I had my own law practice; and before that, I had my own computer consulting company-both successful ventures. I approached real estate from a businessperson's perspective and this book difinitely speaks to the serious businessperson. There are so many books and articles telling new agents where to spend their time and money that by the time the agent figures out what works and what doesn't, they have spent their entire budget and an entire year, and have not made enough money to move on. That's why 70% of new agents drop out of the field by the end of their second year. This book helps agents, new and seasoned, stay focused on the bottom line. Moreover, it answered the most important question for me--If I need to generate $80,000 in income per year (salary, not gross commissions), what activities do I need to do and how much will it cost me? So many of the other books and articles claimed to have the winning formula by telling you that you must knock on 50 doors per week and make 50 cold calls per week to generate business. Their theory is that it must be painful if you are to be successful. This book, however, gives you lists of ideas and says if you do "x" number of activities from this list, you can expect to receive "x" number of transactions per year. YOU get to pick which activities you perform (if you don't like knocking on doors, pick another activity--it does not have to be painful for you to be successful). The other books tell you that you must know a lot of people--friends and family--and that you MUST call and hound them in order to get business. This book, alternatively, says that if you do not know a lot of people (if you are new to an area) or if you don't want to call your friends and family and beg for business, you don't have to. It gives you the formulas so that you can determine how much marketing you have to do with the "people I haven't met yet" group to generate the same results as you would have with your "friends and family" group. Using this book as a business modeling guide, I closed just under $3 million in volume in my first year; and just over $7 million my second year. I already broke through the $6 million volume cap that many seasoned agents hit as a glass ceiling and cannot move beyond. My broker with my first real estate company (Long & Foster) was hostile to my business model because she didn't understand it and because I was taking control of my own career. She wanted me to follow her formula and she wanted me completely dependent on her for my success (even though she never provided me with leads). Then Keller Williams came to Maryland! (Gary Keller, the author, founded Keller Williams to empower real estate agents to run their own successful businesses). I joined Keller Williams and now I am surrounded by agents and brokers who realize that the business is mine and that the broker's role is to support my success. They do not believe, like so many other companies, that the agent's role is to make the broker rich. This is obvious by the fact that they offer one of the highest commission splits in the industry, without charging a monthly "desk fee," and they share the profits with their agents! And their entire culture is based on the "Millionaire Real Estate Agent" business models. If you are serious about approaching real estate as a business, you must read this book. Was this review helpful to you? ( Report this ) 95 of 104 people found the following review helpful: The Real Deal, Can't Recommend Highly Enough , July 16, 2003 Reviewer: Jeff Hansen (San Jose, CA) - See all my reviews After reading this book three times through I'm struck with one overriding sense, "OK, this guy gets it". Can one book successfully sum up what's needed for a successful real estate career.....yes. I've been a real estate broker for 11 years and I've been to and heard just about every major "real estate trainer" out there: Wickman, Buffini, Stumpf, Kennedy, Ferry, Knox, Droz, DeLuca, etc. What they all offer are specifics of how they were successful realtors in their time. Which is really helpful, but what sets this book apart is that Keller looks at the challenge of treating your real estate sales career like a business. There is real wisdom here, not just about having a "successful" real estate career, but life balance, and personal fulfillment through our real estate business. I know a number of other agents who have read this book and one thing I've heard a few times is "I wish something like this was around when I got into the business", which are exactly my thoughts. Keller has kind of a tough love approach to spelling out exactly what is involved in true mastery as a realtor producing at a very high level. Another thing I find interesting is that this book could be about any industry, any career. The disciplines and business concepts he describes are universal. Keller starts with the open questions of essentially "what would it take for an agent to succeed at a really high level, and let's use a million dollars as a kind of random goal." He then builds with 1) finding the motivation within to climb this mountain, 2) How to earn a million, 3) how to net a million, 4) how to receive a million in passive income (a true business owner), and finally 5) how to put it all together with the key of focus driving your business. Keller has a direct common sense outlook and writing style which I found refreshing. This book applies to the new agent as well as a realtor who is already producing at a high level. Was this review helpful to you? ( Report this ) Customer Reviews Average Customer Review: Write an online review and share your thoughts with other customers. 3 of 4 people found the following review helpful: This is the worst and most boring book I ever read in my life! , December 14, 2005 Reviewer: Willie Shi "bill stone" (bay area) - See all my reviews what this book all about? sell himself and his company! there are total 5 chapter. want to know what chapter 1 tell you? do it! do it!!! you could do it!!! chapter 2 think big! the more money you could imagine, the more money you will be received. chapter 3. earn it as long as you do it, you will earn it. there is no HOW you will be able to find in this book??? chapter 4. net it or deposit it to the bank. even fools know how to walk to the bank. chapter 5. receive it and spend it. absolutably nonsenses!!! bottom line don't waste your money and time. It's worthless! Why did i buy this book? I was cheated! I doubt that all the positive review are from the insiders. Don't fall on a trick! don't take my word for it, walk to the Barnes & Noble and find out yourself! Was this review helpful to you? ( Report this ) 2 of 2 people found the following review helpful: The best book on how to succeed in real estate , November 29, 2005 Reviewer: R. J Sharpe "Texkabob" (The Republic of Texas) - See all my reviews This book is an excellent tool for a beginning agent or an experienced agent who wants to take his or her business to the next level. It is especially valuable in the following areas: 1. Lead Generation - the book is crystal clear about the fact that real estate is a lead generation business. The authors provide quantifiable models to generate leads that work, provided that the agent is disciplined enough to follow and stick with the program. 2. Budgeting and Marketing - Too many agents make the mistake of spending money they don't have. The authors stress the need to spend out of profits (red light, green light) and stick to your budget. The top line is important if you want to feed your ego and be agent of the month. The bottom line is important if you want to live a really good life. 3. If you list, you last - The authors stress that agents should prospect for listings. This is extremely important. Listings are inventory, and as with any business, the person who controls the inventory is the person who will profit the most. The beauty of inventory in real estate is that you don't own it, so you don't pay the carrying costs, run the risk of loss or theft etc as you would in most other businesses that carry inventory. Without a listing inventory, you are vulnerable to the market. With a listing inventory, you are the market. One area where caution is warranted is in the hiring of staff. The authors are decidedly pro-team, and that's fine, but too many agents add staff too quickly and kill their bottom line as a result. It's helpful to look at the profiles in the back of the book and determine how many transactions per year per person these top teams do. Unless you leverage your staff to do more transactions per person than you can do alone, you might be better off growing staff more slowly than quickly. That's a minor gripe, though, and the authors do an adequate job of explaining the risk. Overall, this book is the best source of knowledge on how to structure a winning residential agency business that I've come across, and it is well worth the price of admission. Bob Sharpe www.canyonlakemls.com Was this review helpful to you? ( Report this ) 8 of 8 people found the following review helpful: Developing a Real Estate Business: This is the Best! , November 12, 2005 Reviewer: Ernest Buckley (Brooklyn, New York) - See all my reviews I have to laugh at the people who complain about this book, they are not reading the same book I am. I turn to Kellers book almost weekly. I went from no sales and no listings to 3 listings in 3 weeks since reading his book. Just his 8x8 touch technique alone was worth the price. This book is not for everyone. If you are satisfied with your career as is then you will not go the extra effort Keller suggests. For the serious Realtor looking to go out on their own, this book is the roadmap on how to do it. My ten year plan is to develop the skills and relationships needed to go out on my own. This book will take me there with some hard and smart work. Just the fact that Keller has such details in one book is amazing. Everyone from Michael Gerbers to Tony Robbins systems are in this book. What makes it a classic is the fact that the book can combine such a wide range of information in a clear and simple format. Thanks to Keller for writing such an inspiring book. Much Success! Was this review helpful to you? ( Report this ) 1 of 4 people found the following review helpful: Must read! , October 26, 2005 Reviewer: Laura - See all my reviews For everyone who's new, newer or older in the real estate arena, this book will change your way of doing business. Was this review helpful to you? ( Report this ) See all 57 customer reviews... Listmania! Real Estate Career : A list by Barry Bullard Be a Realtor : A list by Orange Peel List for Real Estate Agents : A list by "boevans2" Create a Listmania! list So You'd Like to... 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